Modern Rodding Special Feature
InTheGarageMedia.com
By Michael Dobrin Photography by THE AUTHOR, the Blackie Gejeian Collection & Tim Burman
Hoss!
Remembering Blackie Gejeian
The quintessential showman in his element, in this case the Grand National Oakland Roadster Show in 1992. Michael “Blackie” Gejeian attended every single day of every Oakland show since its inception in 1949.
Remembering Blackie Gejeian
Michael “Blackie” Gejeian
The quintessential showman in his element, in this case the Grand National Oakland Roadster Show in 1992. Michael “Blackie” Gejeian attended every single day of every Oakland show since its inception in 1949.
H

aulin’ north on the 99, November 1967. Headed for the last drag race, a Super Stock showdown between “Dandy” Dick Landy in his blueprinted Hemi Dodge and Butch “The California Flash” Leal in his Coronet street Hemi. The race would run at Fresno Dragway in Raisin City, California.

I was ending a long national tour as the advance man for Landy’s Dodge factory racing team, and I had a date with the Dragway promoter, one Michael Gejeian.

Landy handed me his phone number. “Call him Blackie.” The noonday meeting took place at a rural roadhouse with high ceilings, leather booths, and worn oaken veneers. The place was packed with dozens of working men in working clothes, eating, smoking, playing cards, and drinking red wine out of stubby glasses.

A shimmer of sun cut the dust and a commanding figure walked in; he wore Levis and a torn, mud-streaked T-shirt. His curly, coal-black hair crowned a brow covered with sweat. He was animated; his voice alone commanded the smoky proceedings. He was unlike any promoter I’d met across America. He’d gotten off his tractor and we could do our business tomorrow. Just call. One final impression: he had golden tiger eyes that glowed with ethereal intensity.

When I called, a woman answered. “Is Blackie there?” “Murgadich, he’s not here.” The next day, I began, “So, Murgadich, how’s it goin’?” Oh. Oh. Golden tiger eyes shot a bolt. “You little [expletive], if you ever call me that again, I’ll kill you.” Rule one. Fail to understand Blackie at your own peril. Later, I’d discover that it was Blackie’s mother, Ossanna, who answered, and, yes, she was a prankster. Murgadich (phonetically) is Armenian for “the Baptist.” Her little joke almost got me killed.

Blackie was a legend, both in his native Fresno and far beyond. For more than 51 years, he produced the Fresno Autorama. It was his show. He scoured the country; he picked the cars, gave the awards, and orchestrated the painterly spectacle. “I was the first showman to color code the cars,” he said. His legacy in Fresno is celebrated by a plaque at the Fresno Convention Center and a permanent exhibit at The Big Fresno Fair. His hand and eye helped shape several landmark show cars, three of which won the coveted AMBR trophy at the Oakland Grand National Roadster Show: The “Ala Kart” (with Richard Peters and George Barris), only two-time winner (1958/59); the ’29A “Emperor” (with Chuck Krikorian, 1960); and his ’26 T roadster, the “Shish Kebab Special” (1955). The Shish Kebab would stand as a symbol of Blackie’s life of speed, style, and showmanship over seven decades. Chrome undercarriage aside, the T was the real deal: A dead-run hot rod that clocked out many a blacktop racer on Fresno backroads.

He was a daring and sometimes reckless race car driver whose fiercely competitive spirit in the heyday of Central Valley hardtop racing shaped his sense of showmanship. He learned how to run big events and put the fans first.

He was 90 when his high-revvin’ engine finally gave out in September 2016.

Blackie touched thousands and each has a story. There were elements of his life that might shed a timing light on the engine that drove the Blackie legend: his farm, his time racing hardtops, and his Armenian brotherhood in Fresno.

The Gejeian ranch, a 40-plus acre vineyard near Easton, was in the family since 1909, when a first wave of Armenian immigrants came to the Central Valley. His parents fled the Armenian genocide after World War I. The immigrant experience shaped Blackie’s early life. He remembered his large, extended family at the ranch house; grandparents, cousins, uncles, and aunts, and the gatherings on the veranda for music, food, and wine when the heat of the day began to recede. Writer William Saroyan would come out to talk life, people, and Armenian soul.

“He was truly a farmer,” Carol Cusomano of Clovis says. She and her husband, Joe, were top ISCA show car winners; she staged the world class tribute to Blackie at Fresno’s Convention Center in September 2016. In Blackie’s later years, the Cusomanos escorted him to shows, SEMA and rod and custom gatherings. “On our way to events, he’d talk about the soil, the orchards, the vineyards. He loved the earth,” she recalls.

Eugene Sadoian, “Clean Gene” to Blackie, was a lifelong and steadfast friend. The retired chief federal probation and parole officer, now 87, lives in Las Vegas. He remembers his first encounter at the ranch in 1948.

“So, there I am, meeting the famous Blackie at his headquarters, but even more impressive was his father. Charles wore bib overalls, no shirt, always with a shovel in his hand and no shoes.

“The next time I was out there, Blackie was tearing around like a dirt tracker in his dad’s Model A. He spun and wiped out three rows of vines. Uh oh! Here comes dad with shovel in hand, storming barefoot through the vineyard. Blackie took off and didn’t come home that night.”

For a time, Ossanna had a psychic-hypnotist, Hyrkos, living at the ranch. According to Sadoian, his psychic powers seemingly passed to Blackie’s daughter, Diane.

Blackie’s day began at 3 a.m. when he fired his tractor and began tilling the vineyard. Then onto business, his show, track preparation, race car prep, racing. Restart. Seven days a week.

“He came along to rival Billy Vukovich as a favorite son,” recalled late circle track racing promoter Bob Barkhimer. In 1949, “Barky” and fellow midget racer Jerry Piper, organized an intense Central Valley hardtop racing show on half- and quarter-mile dirt and paved tracks from San Jose to Clovis.

“Blackie drove an orange Ford coupe, (he) was a handsome devil with flashing eyes and black, curly hair . . . he had charisma galore, waved his arms all the time, and was excitable on and off the track. The fans loved him.”

Sadoian recalls a lot of those races. “He polarized the crowd. He brought them out to races even if he played the villain. I always worried because as a fastest qualifier, he started at the back. When the flag went down, he’d charge fearlessly through the pack; crash or no crash, he’d win. He put flaring bellows on his tailpipes and the noise alone would fire up the crowds.”

Next time we will cover Blackie’s growing organizational skills in producing and promoting motor racing events, his grand Fresno show, and his willingness to assist other motoring enthusiasts, all in part driven by his hard charging Armenian motoring brotherhood in Fresno.

Farmer Blackie
“Nobody beat me on tonnage per acre or the quality of my raisins,” boasted farmer Blackie. Ever competitive, he devoted tons of energy to his spread near Fresno. He’s framed here by a gutted ’35 Ford coupe, his vineyard spreading to the horizon.
Blackie was a consistent short track hardtop winner
Ranchin’ and racin’. From 1953-55, Blackie was a consistent short track hardtop winner at races between San Jose and Fresno. His fast #7 Ford coupe was sponsored by local Bowes Seal Fast distributor and Fresno racing official, Smokey Hanoian.
Blackie and his daughter, Diane
Blackie and his daughter, Diane, pose with another hardtop racing trophy, circa 1954. Flag emblem lettering C.B.C.R.A. indicates California Bay Cities Racing Association, part of the Bob Barkhimer-Jerry Piper hardtop racing circuit in Northern and Central California in the ’50s and ’60s.
Hardtop racing poster from the early ’50s featured Blackie
Hardtop racing poster from the early ’50s featured Blackie as a main event draw but misspelled his name–Gejian.
Blackie’s T roadster in its 1947 iteration
Blackie’s T roadster in its 1947 iteration. Early side valve block was equipped with a Thickstun two-carb manifold. The young woman passenger is Blackie’s wife, Mary Huston.
Blackie won two successive Hanford 500-milers
Blackie won two successive Hanford 500-milers (1954 and 1955). He’s shown here with his trophies and B. L. “Bircha” Marchbanks, a Texas cattleman who owned the track, which was alternatively known as Marchbanks Stadium and Hanford Motor Speedway. Marchbanks built the three-turn Big Car course on his sprawling cattle ranch in 1950.
Another Gejeian racing victory, this at a Kearney Bowl
Another Gejeian racing victory, this at a Kearney Bowl main event in 1954. Fellow racers and enthusiasts are Ed Welch, Fresno (standing), and kneeling left to right, Blackie, Archie Tucker, and Jack Frost, the latter two from Tranquility.
The orange ’40 Tudor hardtop that Blackie
The orange ’40 Tudor hardtop that Blackie drove to a big win at Hanford in 1954. He steered the entire race in a supine position after the car’s roof was crushed when he went over the top of the wall during qualifications.
Central Valley circle track racing in the ’50s
Central Valley circle track racing in the ’50s was a bang ’em up chase around tight quarter-mile circuits from San Jose to Fresno’s Kearney Bowl. All-time regional hardtop racing champ Al Pombo (car #3) is nerfing an unidentified racer with his championship Chevy-powered hardtop.
Fresno’s Al Pombo was without a doubt the king of Central Valley
Fresno’s Al Pombo was without a doubt the king of Central Valley circle track racing in the ’50s and ’60s. He’s shown here with his #13 small-block Chevy-powered hardtop at Clovis Speedway, 1960.
Marshall Sargent, of Salinas, CA
Marshall Sargent, of Salinas, CA, was a hard-charging and consistent race winner in early California circle track racing. He and Fresno champion Al Pombo always put on a daring wheel-to-wheel show at dozens of small circuits up and down the Valley.
George “Ziggy” Snider of Fresno
George “Ziggy” Snider of Fresno and Bakersfield in his hardtop racer, late ’50s. Snider went on to compete at the Indianapolis 500 a record 22 times and in the late ’70s and early ’80s was a USAC Champ Car winner.
Blackie with the Emperor
Blackie with the Emperor, which in 1995 was part of his impressive collection.
Blackie points to the site of his first racing enterprise
Blackie points to the site of his first racing enterprise, “Blackie’s Speed Shop, 1948,” that was etched into a concrete slab at the Gejeian ranch near Easton. Photographed, 1995.
Herman Hutton of Selma, running the Sno-White Drive-In Special at Kearney Bowl
Herman Hutton of Selma, running the Sno-White Drive-In Special at Kearney Bowl, late ’50s. Hutton sold Blackie and Richard Peters the original ’29 Ford T roadster pickup that would become the Ala Kart two-time AMBR winner at Oakland.
Another landmark show car that was part of the Gejeian collection in 1995
Another landmark show car that was part of the Gejeian collection in 1995, the Mod Rod, which was created by Mike Haas and Art Himsl for the Larivee show car circuit in the ’70s.
This is the probably the earliest view of the ’26 T roadster that would not only become known as the Shish Kebob Special, the 1955 AMBR winner
This is the probably the earliest view of the ’26 T roadster that would not only become known as the Shish Kebob Special, the 1955 AMBR winner, but the car that would be perpetually identified with Blackie’s long dedication to the motoring arts. He’s shown here in Fresno with his best racing and rumblin’ buddy Amos Torosian, circa 1944-45.
Clyde Palmer, of Mt. View, CA, with the Goularte Brothers hardtop racer
Clyde Palmer, of Mt. View, CA, with the Goularte Brothers hardtop racer, late ’50s.
Herman Hutton of Selma sold Blackie the ’29A Ford roadster
Herman Hutton of Selma sold Blackie the ’29A Ford roadster pickup that would become the Ala Kart, the only two-time AMBR show winner at the Oakland Roadster Show.
Hardtop racer Clyde Prickett
Hardtop racer Clyde Prickett.
Modern Rodding
VOLUME 3 • ISSUE 23 • 2022